What would the world be without printing ink? Pretty colorless. Just how vivid would the print media landscape be in black and white? And what does gray tell us? Colors mean life. Life is colorful, diverse and intriguing. From the content to the packaging – color carries messages and emotions, and sets products apart. But for some time, economic experts have been warning of raw material bottlenecks in printing ink production. Natural disasters and production failures are adding even more vola...